上市即登上《纽约时报》畅销书榜第2位、《星期日泰晤士报》畅销书榜第2位，首月销量突破7万册。
艾玛做客《奥普拉播客》，该期节目播放量已超220万次，点击此处观看。
Amazon Best Sellers Rank: #258 in Books
#1 in Biographies of Business & Industrial Professionals
#1 in Women & Business (Books)
#5 in Success Self-Help
她是市值达50亿美元品牌Skims的创始人之一，白手起家打造了Good American品牌，如今更写下了这本全球女性翘首以盼的作品。本书一经推出，便引发了空前轰动。艾玛・格雷德（Emma Grede）在中国市场已具备相当高的知名度与影响力，Skims品牌也即将正式进入中国市场。
艾玛录制的视频精准诠释了本书的核心定位：这并非一本回忆录，而是给每一位女性的“底气许可”，支持她们打造自己理想的职业生涯。
市场推广：
TV/Video
Emma Grede of Skims, Good
American, on how women can win in business and at work – CNBC
Emma Grede talks new book,
'Start With Yourself' – Good Morning
America
Emma Grede on work-life
balance and ambition – Morning Joe
Emma Grede Talks
Entrepreneurship Advice in ‘Start With Yourself’ – TODAY Show (video
interview)
Emma Grede talks new book,
'Start With Yourself' – ABC News (video interview)
Emma Grede talks new book, setbacks
& more – NBC Los Angeles
Podcast
Start with Yourself: A New Vision for Work
& Life with Emma Grede and Oprah – The Oprah Podcast
Emma Grede on Her Unpopular
(but Not Untrue) Work and Life Philosophies – Nice
Talk With Nikki Ogunnaike (Marie Claire)
Emma Grede's Rule Of Thirds For
Navigating Leadership Challenges – Forbes Iconoclast
Emma Grede Sparks Debate About
Being A '3 Hour Mom' – The Breakfast Club
Emma Grede on Building a
Billion-Dollar Brand…and Raising Four Kids – How to Fail with Elizabeth Day
Emma Grede Explains How To Be
Direct Without Apologizing – The Jefferson
Fisher Podcast
Ambition requires discomfort
| Emma Grede on Broadlines – The Female Quotient
Emma Grede on Owning Your
Ambition – Baby, this is Keke
Palmer
Emma Grede – Reclaiming with Monica
Lewinsky
Start With Yourself: The
Mindset That Built an Empire | Emma Grede – The School of
Greatness
She partnered with Kim
Kardashian to build SKIMS into a $5B brand — and now she's reinventing retail
– CNBC Changemakers
and Power Players Podcast
No Excuses, Just
Business with Emma Grede – Let’s Be
Honest with Kristin Cavallari
Stop Playing Small, Darling
w/ Emma Grede – Women
Evolve with Sarah Jakes Roberts
Emma Grede Gets Personal On
The Cost of Ambition, Self Mastery, & The Truth About Success – The Bossticks
Emma Grede Wears All Her Own
Brands – The Good Buy
podcast, Harper’s Bazaar
How to Invest
Like Emma Grede – She’s So Lucky
Print + Digital Media
Emma Grede says her $5 billion
Skims empire started with a cold call to Kris Jenner: ‘The
difference between me and someone else is I made it happen’ – Forbes
Emma Grede Defends Being a
'Three Hour Mum' On Weekends: 'I'm Trying to Be Really Honest' – TODAY.com
Op-Ed: Skims
Exec Emma Grede Defends Being A 'Max 3-Hour Mom' And I Don’t
Blame Her – Essence
Name a Bigger Book Launch? Tory Burch,
DVF, and Fabiola Beracasa Beckman Celebrated Newly-Minted
Author Emma Grede – Vogue
The Pervasive Myth of “Mom Guilt”
– Marie Claire
(excerpt)
Emma Grede Responds to Recent
Backlash Over Her Comments About Being a 'Three-Hour Mom' on Weekends – People
Loves of My
Life: Emma Grede – Who What Wear
Emma Grede was criticized for
saying she's a 'three-hour' mom. We asked 4 ambitious working moms what they
think. – Business Insider
8 Wealth-Building Lessons From the Woman
Behind Good American and SKIMS – Dear Media
Emma Grede's 4 Rules for Making
Your Brand Actually Matter on Social – AdWeek
Emma Grede on the Career Rules
That Hold Women Back at Work – NewsWeek
Emma Grede Says Caring About
Money Doesn’t Make You Selfish – Inc.
Emma Grede addresses backlash
over her comments about being ‘three-hour mom’ on weekends – The Independent US
How can women get paid what they’re
worth? Stop being so helpful, says Skims
co-founder Emma Grede – Moneywise
10 new releases from Black authors you
should be reading right now – The Grio
Good American to
Skims: Emma Grede’s 5 Lessons in Building a Brand – Vogue
Emma Grede says caring about
money doesn’t make you selfish – Fast Company
Why women stay broke—and how to change
it, according to Emma Grede – Fast Company
Emma Grede’s unfiltered take on
modern leadership – Fast Company
She’s rich, self-made and wants women to
boldly talk about money (and make more) – LA Times
Emma Grede On Money, Mindset,
And The Habits Keeping Too Many Black Women Playing Small – Essence
Forbes 250 The Greatest Self-Made
Americans – Forbes
Emma Grede Built a
Multibillion-Dollar Brand Empire by Starting With Herself
– AdWeek
The 2026 Brand Genius Creators:
Innovating How to Connect With Audiences – AdWeek
Good American
Cofounder Emma Grede Says She’s a ‘Max 3-Hour Mom’ of 4
Kids With Husband Jens Grede – Us Weekly
Emma Grede’s Book Launch Was A
Glimpse Into Her Inner Circle – The Zoe Report
‘Euphoria’ Hits Hollywood, ‘Hacks’
Returns for Final Season and This Week’s Best Events – The Hollywood
Reporter
Nine Favorite Things – Half Baked Harvest
Entrepreneur Emma Grede Celebrates
Debut Book, ‘Start With Yourself’ – Los Angeles
Magazine
Emma Grede Sparks Debate on
Work-From-Home Impact – Ebony
Plot Twist newsletter: This self-help
book has hit the zeitgeist – The Economist
The Daily Beast’s Power 100 Luncheon
Returns to L.A., Honoring Emma Grede – The Daily Beast