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作者介绍
  • 克里斯托弗·米姆斯
  • Christopher Mims
  • 克里斯托弗·米姆斯(Christopher Mims)是一位专栏作家,为《华尔街日报》(Wall Street Journal )撰写有关技术的文章。他写过关于坐浴盆、大脑植入物、创始人崇拜、技术历史、创新、风险投资、机器人、电池、能源、材料科学、无线通信、人工智能、数据科学、远程呈现、微芯片、物流、IT、3D 打印以及自动驾驶船、卡车、汽车、无人机和飞行出租车等内容的文章。米姆斯从《石英》(Qu...
  • 《智用AI:看透炒作,用基础思维驯服未来》
  • How to AI: Cut Through the Hype. Master the Basics. Transform Your Work
  • 图书类型:经管
  • 者:Christopher Mims
  • 出 版 社:Crown Currency
    代理公司:ANA/Jessica 
    页    数:256页
    出版时间:2026年1月 
    代理地区:中国大陆、台湾
    审读资料:电子稿
  • 人:Rights      浏览次数:590          视频资料

内容简介

一本内容详实、实用性强的关于在工作中运用人工智能的指南,它为好奇者和持怀疑态度的人们详细解读了人工智能的“24 条法则”,并揭示了各种规模的企业都可以采用的策略,以节省时间、进行创新并增加利润——此书由《华尔街日报》(Wall Street Journal )的一位科技专栏作家撰写。

人工智能没什么好害怕的。毕竟,人工智能只是软件。它在某些方面很棒,而(至少现在)在其他方面却很糟糕。但对于花时间尝试人工智能和发展专业知识的工作者来说,人工智能将使他们的工作效率更高、更具创造力,从而节省他们的时间,为他们提供工作保障,并增加他们的收入。
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媒体评论

“无论你是想走在科技前沿,还是想从读懂人工智能到用其改善生活,本书都是必读之作。”
——《科克斯书评》(Kirkus Reviews)

“作者以细腻的笔触、清晰的逻辑阐释复杂议题,让本书适合广大读者阅读。米姆斯对人工智能的理性解读,在这个充斥着人工智能恐慌论的时代,恰是一剂亟需的理性良药。本书强烈推荐纳入工商与科技类馆藏。”
——《书单》(Booklist)

“这是化解人工智能焦虑的良方。翻开它,你会豁然开朗。”
——斯科特・加洛韦(Scott Galloway),纽约大学斯特恩商学院教授,与卡拉・斯威舍(Kara Swisher)联合主持播客“Pivot”

“终于,有一本全新的人工智能著作,聚焦了所有人都在面对的核心问题:当下,我该如何运用人工智能?克里斯托弗・米姆斯为我们奉上了一份清晰易懂、实用且去泡沫的指南……《智用AI》收录了大量精彩案例、实用技巧与专业解析,无论你是人工智能新手还是业内行家,都能从中找到启发,重塑自身使用乃至看待人工智能的方式。这本书通俗易懂、趣味十足,更兼具超高实用价值!”
——伊桑・莫利克(Ethan Mollick),沃顿商学院教授,《纽约时报》畅销书《共智》(Co-Intelligence)的作者

相关资料

Best Sellers Rank: 
#2 in Office Automation
#3 in Generative AI (Books)
#421 in Success Self-Help

市场推广:

National Media
• APM Marketplace Tech: 1/27
• CNN Reliable Sources Newsletter: Week of onsale  
• Wall Street Journal: Book-focused column, 1/27
• The Vergecast: Week of onsale
• The Daily Creative with Todd Henry: 1/27
• IVY: Virtual book talk on a learning platform for CEOs and executives, 1/27   
• ZDNET – interview, date to come  
• Technovation with Peter High, a podcast for C-Suite with Forbes columnist   
• Problem Solvers with Jason Feifer, EIC of Entrepreneur: Date to come  
• Justin Brady Podcast: 1/27 – a weekly tech and business podcast 
• Workspaces Newsletter: Date to come  
• Sustain What? with Andy Revkin Podcast: Date to come
• Kirkus: A significant and pioneering survey of artificial intelligence that is as engaging as it is useful, 12/1 
• Booklist: Review, 1/1 
• Strong interest from Washington Post, Economist and TIME/Charter
 
Events
Wall Street Journal Technology Council Summit: Book talk, distributing finished copies, Palo Alto, 2/10-2/11
Commonwealth Club:  Book talk and signing, San Francisco, 2/11
SRI Palo Alto Research Center: Details to come
Wall Street Journal CEO Council Summit:  Hosted welcome dinner and breakout session for CEOs and executives, distributed galleys/postcards to attendees, 12/8-12/9
TIGER 21: Book talk, NYC, 1/20
 
Marketing
• Digital assets, including Amazon A+, ecards, and Splash page
• Author launched newsletter to share an early look at the "Laws of AI"
• Running ads in SmartBrief's All Impact, Association for Intelligent Information Management, and Business Transformation newsletters, reaching a combined 150,000+ subscribers. SmartBrief is an information platform that delivers industry-specific content to targeted professional audiences through email newsletters 
• TikTok ad campaign to content creator niches such as #TechTok, #BusinessTok, #CareerTok, #ProductivityTok, and working professionals sharing office life
• LinkedIn ad campaign targeting industries including healthcare, media, and education and users interested in personal and career growth
• Early copies to influencers in the tech and business spaces, including the AI & Future Tech Trends newsletter (829k subscribers)
• Countdown to publication with author’s video posts on LinkedInXBluesky, and Instagram, previewing the “24 Laws of AI” ahead of pub day (150,000 followers combined)
• Special Markets B2B Collaboration:
o Porchlight: Newsletter promo and giveaway in November and January and specific “bulk for event” offer promoted to clients
o Parnassus/Taking care of Business Books: Interest from Federal Reserve of Philadelphia and virtual event with clients to come

版权状态

版权已授:中文繁体、韩国、越南、英国

获奖信息